Sep
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Thu
30th
What’s in a name? You can pay to find out…
Say you have a vast knowledge of linguistics… what would seem like the perfect consulting gig? Contract name analysis? The Name Inspector does just that. Christopher Johnson PhD will help your name your company or analyze your own name ideas for a fee. He blogs about startup names like Blekko and Digg and seems to dislike hate the concept that any name can be an “empty vessel” — suggesting that you can fill it up with any meaning you want.
I wonder what the Name Inspector thinks of company names that are named after people? Such as Eddie Bauer, Charles Schwab, etc. How would “Mike Ho” fare among those names as a corporate identity?